McCann Worldgroup’s global CCO believes adland can rediscover its mojo by embracing new things – including AI.
Murray and Davenport become chief production officers and Rose has been named executive creative director.
Is the impending expansion of generative AI a threat to creativity or could it actually serve to drive up standards while also freeing up human creatives to apply their imaginative thinking to broader business problems?
He has worked at WPP for most of his career.
The work will be created by New Commercial Arts.
The ad shows a man and his son moving to a new house after a divorce.
Account spans 31 countries.
Bublé will play a checkout worker and sing in the film.
The pair have relocated from New Zealand.
The agency now has nine offices around the world.
Ete Davies will take over leadership duties in the interim.
This year's film will be created by Saatchi & Saatchi London.
ITVX and Sky Glass ran campaigns on Deliveroo Media and Ecommerce.
The agency will create a long-term strategic and creative campaign.
Research by Campaign shows that 74 agencies out of 100 have not signed up to the 'Make NDAs Fair' pledge.
The film was directed by Sam Gainsborough through Blinkink.
He takes over from Katie Keith.
The work has been created by Wonderhood Studios and directed by Raine Allen-Miller.
The real estate company previously worked with Isobel and Havas Media Group.